Tuesday, 13 Apr 2021

EcoTools Is Launching a 100% Biodegradable Makeup Sponge

All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Although makeup sponges spend a short time in makeup bags (three months, to be exact, if you ask Beverly Hills-based board-certified dermatologist Ava Shamban, they live on for decades in landfills. According to EcoTools, the beauty tool can take more than 50 years to breakdown, accumulating tons of waste from the tiny object. In hopes of fixing this problem, the brand recently launched the Bioblender, a 100 percent biodegradable makeup sponge.

Instead of foam like most sponges, the Bioblender is composed of five naturally derived ingredients — water, corn, preservative, pigment, and BionaNopol, the brand's top-secret ingredient. It won't shrink or break apart when it's chilling in your makeup bag, on your dresser, or in a drawer. Instead, it knows what it needs to do once it's tossed.

"It won't start biodegrading until it's in an environment that invites it to start biodegrading, meaning the sponge will keep acting like a sponge until you dispose of it," explains Kristen Chase, senior vice president of global marketing at PPI Beauty, which is EcoTool's parent company.

Throwing out the Bioblender doesn't have to be a huge ordeal, either. Just chuck it into a trash can or compost it — that's it. Regardless of where the sponge ends up, it will still decompose. Once trashed, it will take about 180 days to fully break down.

But does this sustainability upgrade compromise the Bioblender's performance? The short answer is absolutely not, but let's dive a bit deeper than that.

Each firm purple-colored sponge has the standard EcoTools shape — flat-topped with two angled sides and a rounded bottom. Like most makeup sponges, it works best when damp and blends out concealer flawlessly. I tested the Bioblender out with my go-to Too Faced Born This Way Super Coverage Concealer on my undereye area, forehead, chin, and down the bridge of my nose.

Because this sponge is a bit big for me and my undereye area — about half an inch larger than an egg — I pinched the rounded bottom while stamping it onto my face, so it could more easily set my concealer into my skin. The sponge's shorter, angled side with a slanted tip, on the other hand, was perfect for the hard-to-reach inner corners of my eyes.

Once my concealer was blended out, my base makeup looked incredibly seamless. The Bioblender's results were comparable to that of my favorite non-biodegradable makeup sponges. Needless to say, I was definitely impressed.

For the best results and most hygienic applications, the brand recommends cleansing the sponge weekly and tossing it after 30 days. Excuse me while I update my calendar so I remember when to send off the sponge to let it do its thing.

You can get your very own eco-friendly EcoTools Bioblender now for $6 on ulta.com.

EcoTools Bioblender

Here's the lowdown on how to subscribe to Allure's print edition for more beauty routines, recommendations, and features.

Source: Read Full Article